Culture Connected For The Future

A new digital ecosystem for a stronger, fairer cultural sector in Europe

EXCENTRIC is a pioneering initiative funded by Horizon Europe dedicated to transforming the Cultural and Creative Sectors and Industries (CCSI) through digital innovation

As a collaborative effort led by a consortium of research institutions, industry experts, and cultural organisations across Europe, we work to empower cultural professionals with data-driven tools and strategies. Our mission is to ensure that the experience sectors—live music, theatre, festivals, and museums—thrive in the digital age through responsible, human-centric, and sustainable transformation.

A Shared Vision for Culture

EXCENTRIC is redefining digital transformation in the experience sectors by aligning technological innovation with systemic economic, societal, and environmental change. Our vision is to create an equitable, sustainable, and balanced digital transition that strengthens the experience sectors while fostering long-term competitive sustainability.

Unlike conventional digitalisation efforts, EXCENTRIC operates within the ARCHS framework to ensure digital transformation is:

Adaptive

Empowering CCSI to adopt and tailor emerging technologies to evolving needs.

Responsible

Upholding ethical and legal data governance for privacy, transparency, and security.

Collaborative

Breaking silos to foster cross-sector partnerships and shared innovation.

Human-centric

Prioritising cultural professionals’ well-being, skills, and creativity in digital adoption. Technology should serve people, not the other way around.

Sustainable

Embedding digital tools into CCSI’s long-term growth, aligning with climate and economic goals.